Everything started in 1846
LU’s story begins in 1846 and in true French style, romance played a key role in their creation. In the city of Nantes, Jean-Romain Lefèvre and Pauline-Isabelle Utile fell in love over their shared passion for baking and their desire to make the most delicious biscuits. Putting the first initials of their surnames together, LU was born.
Thanks to the excellence of Lefèvre-Utile’s recipes, the biscuits factory gained a stellar local reputation. In 1882, LU even won the gold medal during the Nantes Exhibition.
Over 176 years later, LU remains an icon of French culinary heritage.